Microsoft Windows Phone 8 Store in Store

Thought Studio was commissioned to create the Microsoft Windows Phone 8 Experience in Telstra Hero Stores at Melbourne, Sydney, Hobart and Perth.

We created a giant interactive Windows Phone 8 user interface that a user can control using a large Sony tablet. The user can select interests which are then displayed throught the activation on multiple video screens.

We have included a complete Facebook integration so that if you sign in with Facebook, images of your friends are pulled and displayed on the giant screen in a Windows Phone 8 friend's tile similar to the phone.

Each store contains a control tablet and a large phone screen. In total there are 28 satellite screens which display video based on the user's interests

Reports are generated weekly that detail the activation's use.




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